In November, Pokémon TCG Pocket Edition performed spectacularly in the Japanese mobile gaming market. According to the data of game blogger Pirat_Nation, the revenue of this game in Japan reached a staggering 12.573 billion yen (about 630 million yuan) in just one month, which is not only staggering, but also exceeds the turnover of most popular mobile games in a whole year.

According to official data, "Pokémon TCG Pocket Edition" has been downloaded more than 10 million times worldwide within 48 hours of its release, which not only highlights the game's global influence, but also further solidifies the "Pokémon" series' position in the gaming industry.

In addition, the game's single-day revenue has reached a new high, perhaps even surpassing the all-time record for Pokémon GO — it took nine months to earn $1 billion. In the Japanese market, the birthplace of Pokémon, the game accounts for 45% of the total revenue. Pokémon TCG Pocket Edition has attracted many old players and new users with its rich characters, beautiful graphics, and smooth gameplay experience.

As a genuine derivative of the Pokémon series IP, the ferocious performance of "Pokémon TCG Pocket Edition" is expected by the outside world. As a world-renowned IP, the Pokémon series has a deep fan base and cultural identity in the Japanese market. This brand loyalty and cultural resonance provided a solid foundation for the rapid rise of Pokémon TCG Pocket Edition in the Japanese market.

One foreign player lamented under the tweet that the revenue was exposed: "After so many years, Pokémon is still an absolute money-making machine. How did they do it, and will our grandchildren also play Pokémon? ”

The replies below are all affirmative.

Card games have always played an important role in the gaming culture of the Japanese market. "Pokémon TCG Pocket Edition" quickly won the favor of old players and attracted the attention of a large number of new players with its familiar characters and scene design. The strategic and collectible nature of card games has a long history and a wide audience base in Japan, which provides fertile ground for the success of Pokémon TCG Pocket Edition. The abundant activities and real-time events in the game enhance the interactivity and participation of the community, creating an active game ecology. These events and events not only provide a platform for players to showcase their strategies and skills, but also provide a boost to the game's continued popularity and long-term player engagement.

One player shared his experience when he used to play real cards: "In my day, we went on a diet and bought a pack of Pokémon booster packs with lunch money, but we never bought Charizard. ”

The comment resonated with many people, and childhood memories of Pokémon cards became a common memory for most countries on the planet with the global expansion of Pokémon IP.

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